Collaboration with Sennheiser leads to Chinese success for K-array

Collaboration with Sennheiser leads to Chinese success for K-array

Published: ASIA

CHINA: With support and active involvement from local distributor Sennheiser China, K-array sound systems have featured on several high-profile Chinese television and radio programmes so far this year.

Television talent shows, like elsewhere in the world, are highly popular in China at the moment. Sing My Song is one such programme that debuted on the CCTV-3 channel back in January. The show features ordinary people singing original compositions in front of a live and broadcast audience of more than 480 million across the season. With an agreement in the pipeline for British broadcaster ITV to export the show to the UK in the near future, it has become the first ‘made in China’ reality show to reach the wider global audience.

With large sections of the programme consisting of spoken word discussions, an audio system comprising several KR102s, KR202s and KK102s was installed close to the audience, balustrades and staircases for reinforcement. This reportedly proved to be an optimal solution for guaranteed intelligibility when combining a live and television audience.

A very similar solution was also used for another popular Chinese talent show, The Voice of China. Part of The Voice franchise, this show is produced by the same team behind Sing My Song, however the focus is not on original music. For this show the judges sit with their backs to the performer, judging them purely from the sound of their voice. To allow for this, KZ12s were integrated in the judges’ armchairs and appropriately painted to blend in. To cater for the audience, KR102s, KR202s and KK102s were used in a similar fashion as Sing My Song, to provide surround sound effects for the live audience.

But the manufacturer hasn't just been resigned to the studio in China. K-array speakers were also used for the annual Qinghai Radio gathering at Lake Qinghai. Hundreds of people came together for the three-day long concert that featured a variety of types of music spread across a giant field. K-array KH4, KS4 and KO40 speakers were chosen to provide music reinforcement, especially suitable in this circumstance – thanks to their weight and small-size – as the staff had to travel for days to reach the remote location.

‘The K-array system made such a difference,’ stated Zigian Chen, technical manager and trainer of Sennheiser Sound Academy China. ‘For this occasion, we used a system consisting of four KH4s, four KS4s and as many KO40s as we could, precisely suited to these large spaces. A real success, followed by hundreds of people.’

www.k-array.com
www.sennheiser.com.cn

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