Said Bacho joins Grass Valley
EMEA: Grass Valley has appointed Said Bacho as Senior Vice President EMEA. Mr Bacho will have overall responsibility for strategy and business leadership across the region, with particular emphasis on increasing the company’s presence in the Middle East and emerging markets in EMEA. He will be based at Grass Valley’s office in the UK.
‘The TV landscape, particularly across EMEA, continues to evolve at a rapid pace, and our customers increasingly turn to us to help streamline their operations and increase efficiency when deploying new services,’ said Tim Thorsteinson, president and CEO of Grass Valley. ‘I am delighted to welcome Said to Grass Valley and to have his experience on board as we seek to widen our reach across the Middle East and emerging markets in EMEA. Said has a vast knowledge of the region and is hugely respected among his industry peers. He is a welcomed addition to our leadership team.’
Mr Bacho joins Grass Valley from Harris Broadcast, where he served as VP, Middle East and South Asia since 2005. Prior to his role at Harris, Mr Bacho managed Pinnacle Systems’ business in MENA, and worked at TekVideo and Future Television in sales & technical roles respectively.
‘I’m extremely excited to be joining Grass Valley at this time. As well as working with a long-established customer base across EMEA that includes some of the most well-known names in the industry, I’m eager to establish a wider presence in new markets across all product lines,’ added Mr Bacho. ‘With a powerful portfolio of end-to-end solutions, and a talented leadership team in place, I’m looking forward to a long and successful future with Grass Valley.’