Symetrix appoints new VP of global sales
WORLD: Symetrix has appointed Craig Richardson to the position of vice president of global sales, where he will assume responsibility for management of the company’s worldwide sales and business development.
Mr Richardson most recently served as vice president of A/V integrator market development with Polycom, and prior to this he was vice president and general manager of Polycom’s Installed Voice Business.
‘Craig Richardson is a major player in the world of audio for voice and video conferencing,’ said Symetrix CEO, Paul Roberts. ‘We’re extremely excited to have a person of his calibre on board as we rapidly add teleconferencing products to our complete range of digital signal processors and accessories.’
‘At Symetrix, I found a company with talented and dedicated people, a reputation for great products and customer support, and a palpable level of enthusiasm for their new products and direction,’ commented Mr Richardson. ‘It’s exhilarating to experience the passion and focus Symetrix has for creating best-in-class products and services.’
During InfoComm, Mr Richardson will deliver a session called, ‘Designing and Troubleshooting Audio Conferencing Systems’, which will focus on the life cycle of an audio conferencing system.
‘This session will streamline participants’ installation efforts and allow them to finish an installation sooner and with greater customer satisfaction,’ said Mr Richardson. ‘From a solution perspective, Symetrix’ new conferencing products, including SymNet Edge, the SymNet 4 Channel AEC Input Card and SymNet Radius AEC have a number of unique strengths including audio performance, audio routing options, form-factor, and price points.’