Australis demonstrates Turbosound to the Australian market
AUSTRALIA: Australis recently held a Turbosound demonstration day at Bakehouse Studios in Richmond. The event highlighted Turbosound’s portable, self-powered loudspeakers designed for pro audio applications as well as Music Group's Ultranet digital audio networking solution. Australis serves as the exclusive Australian distributor for Turbosound, in addition to the rest of Music Group’s brands.
The event comprised six private listening sessions in which the sound was mixed using a Behringer X32 digital console. The console fed a range of iQ, TSP and NUQ loudspeakers via Ultranet and the Milan, iX and Inspire Series products through analogue inputs.
The event has been deemed a success with a 65 per cent stockist signup rate following the demonstrations, with an additional 20 per cent due to take stock shortly. This includes Soundcorp, which opted to become a Turbosound dealer as a result of the demo day.
‘The feedback from the demonstration was unanimous; impressed with the sound quality, impressed with the connectivity and impressed with the control functionality,’ said Pete Costello, accounts manager at Australis. ‘The target audience were dealers of Turbosound competitors’ products and especially those that have perhaps never had exposure to the full range of the manufacturer’s portable products. It speaks volumes that we now have Melbourne’s top pro-audio supplier, Soundcorp, as a Turbosound dealer.’
‘It was a very well run session and a great opportunity to hear the full powered range in one space,’ added Mike Lasa of Soundcorp. ‘This helped us make our decision to come on board as a Turbosound reseller.’
Also impressed was Sven Langebeck of Melbourne-based rental company Warehouse Sound Systems. ‘The listening session was a great chance to listen to the new Inspire Series beside my existing Milan Series speakers that I use in my hire and production business,’ he said. ‘I have now added Inspire to my line-up and quote them regularly to my customers. It was a very worthwhile and professionally run demonstration.’