BMC named as Pakistani CEDAR dealer
PAKISTAN: CEDAR Audio has appointed BMC Digital Solutions as its official dealer in Pakistan. BMC largely focuses on the broadcast production, post and live production sectors and will be supported by the manufacturer’s distributor for the Middle East and Turkey, MediaCast.
‘CEDAR technology drastically eliminates major problems in production environments – especially noise related challenges in postproduction which the CEDAR DNS 2 solves right at the source. This will be a valuable asset to users from the TV and radio broadcast, live and recording segments,’ BMC Digital Solutions CEO Faysal Abdullah noted. ‘This partnership is yet another milestone in the improvement of the professional audio and video communities in Pakistan.’
‘I am extremely happy to have BMC Digital Solutions on board to represent CEDAR Audio in Pakistan. I welcome BMC to the larger network of CEDAR resellers across the Middle East, and we are looking forward to very successful results,’ enthused Bala Menon, sales manager at MediaCast. ‘BMC's industry experience in the broadcast and media markets together with our past partnership with them have convinced us to have them take up this new assignment. Their pro-active sales, technical and business development teams will ensure the success of CEDAR in Pakistan, and that we quickly reach the market.’