Clay Paky works a Dream
AUSTRALIA: Dreamedia Events has expanded its lighting inventory with Clay Paky A.leda B-Eye K20 and Mythos units, taking on eight of each and adding to its eight existing Sharpy fixtures. The Darwin-based events production company’s managing director, Chris O’Brien, opted for Clay Paky products as he required something tough, robust and reliable.
‘Up here in the Northern Territory all technology is up against the elements,’ said Mr O’Brien. ‘You really have to thoroughly research for fixtures that will survive in 100 per cent humidity, be able to function under extreme dust, be easy to clean and are light in weight.’
The Northern Territory is notable for its outback desert landscapes and as such its capital, Darwin, has a small rental market. Therefore, the new lighting fixtures will be primarily put to use as part of Dreamedia’s own inventory.
‘We’re a corporate events company so we need fixtures that are very low maintenance because I can’t afford to send gear down south to get fixed,’ Mr O’Brien added. ‘It’s a 10-day turnaround to get something to Sydney and let’s say it gets fixed in two weeks, hypothetically that light is out of action for a month.’
The Sharpys were purchased last year and marked Dreamedia’s first professional lighting units. Although the company experienced a slow start for the fixtures rental-wise, it persisted to showcase them at its own events, eventually driving interested from rental clients.
‘We only have about 250,000 people in the entire Northern Territory which is smaller than many towns in Australia,’ explained Mr O’Brien. ‘I have to admit the Sharpy sat on our shelves for a year without being rented once, however we kept taking it out on our own shows which stimulated and educated the market up here. Our Sharpys are now our most rented fixture!’
It was the versatility offered by the Mythos, meanwhile, that attracted Dreamedia’s managing director to the fixtures. ‘They deliver big beams and big gobo looks,’ he noted. ‘They have a huge zoom range meaning they can perform as a spot or wash. Mythos are certainly not a one-trick pony and give us beams, aerial effects, washes, eye candy as well as reliability.’
It was also the diversity of uses on offer that sold Mr O’Brien on the A.leda B-Eye K20. ‘Not only can you use it as an extraordinary wash light, you have the pixel mapping abilities which is great for dance parties and it performs very well,’ he said. ‘We’re a small market but I can put the K20s on any event.’