Grass Valley’s SVP, strategic marketing to target multiplatform content

Grass Valley’s SVP, strategic marketing to target multiplatform content

Published: WORLD

WORLD: Grass Valley has announced Neerav Shah as its senior vice president of strategic marketing in the wake of his recent experience in senior leadership positions at Arris and Verimatrix. These companies possess savvy in developing solutions for delivering and monetising multiplatform content, an area in which Grass Valley is currently targeting. Coinciding with this appointment, Michael Cronk, who previously occupied Mr Shah’s new role, will now serve as vice president of core technology, where he will be leading a product development initiative that will reportedly ensure interoperability and consistency across the manufacturer’s portfolio.

With over 25 years of experience in product development, marketing, operations and business development, Mr Shah specialised in strategy and product development, earning an MBA from Yale. He will head-up a team to refine the manufacturer’s product strategy and market positioning as the needs of the broadcast sector continue to evolve.

‘The broadcast community is undergoing a substantial shift, both in the migration to IP infrastructures and in the need for content to be delivered to multiple platforms simultaneously,’ explained Grass Valley president Marco Lopez. ‘Neerav’s expertise in these areas and his ability to navigate complex technology transitions will pay real, immediate dividends and enable us to meet the changing needs of our core market.’

www.grassvalley.com

Knowledge Centre

DWR presents MA Intermediate Training - Durban
Calendar
DWR presents MA Intermediate Training - Durban

to

Map 199 Percy Osborn Road, Morningside, Durban

more

Published:

WORLD

How to rig a Focus Venue stack

Take a first look at our upcoming modular Line Array - Focus Venue - and learn how to rig it. Learn more about Fohhn Beam Steering Technology: www.fohhn.com

more »


4K and Beyond: Technical Challenges and Opportunities - Atlona

pdf - PDF

Published:

WORLD

4K and Beyond: Technical Challenges and Opportunities - Atlona

When high-definition TVs (HD or 1080p) first entered the market, only three HDTV channels were available. Fast forward five years, the number of channels grew to 40. Today, over 20 years since the HD breakthrough, most streamed content is available …

more »


Our
Magazines

Subscribe to our magazines

If you would like to subscribe to one or more of our magazines please click on the SUBSCRIBE button to take you to our registration page.

Pro Audio Asia - July - August 2017
Pro Audio Asia
Pro Audio MEA - July - August 2017
Pro Audio MEA
Worship AVL - July - August 2017
Worship AVL