ISE and Invidis bring DSS to the Middle East
MENA: Integrated Systems Events (ISE) and Invidis Consulting have collaborated to bring the Digital Signage Summit (DSS) to the Middle East for the first time. The inaugural DSS MENA conference featured 12 speakers, 11 exhibitors, 10 presentations, three panel discussions and attracted 196 delegates.
The one-day conference, hosted at Dubai’s Conrad Hotel, saw a series of keynotes from the likes of ICA’s Fredrik Holmvik and Dubai Duty Free’s Stewart Caddick. Added to this were presentations and panel discussions covering industry topics such as retail signage, guiding and controlling, digital agencies and DooH. The exhibition portion included stands from Sharp, easescreen, NEC Display Solutions, AndSign, Barco, B-Tech Audio Video Mounts, dimedis, Famasete, Onelan, Signwave and United Entertain.
‘DSS MENA 2015 has been a great success. It was our first conference in the UAE, with strong regional representation and nearly 200 delegates. This demonstrated perfectly what the joint venture between Invidis and ISE is capable of,’ stated Invidis Consulting MD Florian Rotberg. ‘The feedback from delegates was very promising and showed that we have adapted to the needs of the MENA region. We are looking forward to creating an even bigger event next year in Dubai, with exciting new event features.’
‘We’ve thoroughly enjoyed the third chapter in our joint venture with Invidis consulting and look forward to many more in the future,’ added ISE MD, Mike Blackman. ‘This year’s programme was full of highlights and we witnessed some very important conversations that will help shape digital signage and DooH in the MENA region. We now look forward to DSS events next year at Integrated Systems Europe in Amsterdam and in Munich, as well as in Russia and Dubai, and to working together to make DSS Europe 2016 an even bigger success.’