Prolight and Sound Guangzhou celebrates 15th anniversary in 2017
CHINA: Prolight and Sound Guangzhou will be celebrating its 15th anniversary from 22nd to 25th February 2017. Multiple industry-focused events will take place, using 13 halls and the outdoor space in Area A of the China Import and Export Fair complex. In addition the company’s first VIP buyer’s club, titled Club Pro, will launch as it also partners with multiple businesses to provide extensive marketing and organisation.
Club Pro will reportedly offer exclusive travel arrangements, instant industry information sharing, an incentive programme, as well as networking and business match-making services that facilitate buyers to meet with their targeted suppliers in a single location.
The show’s joining with The German Entertainment Technology Association (VPLT), the National Association of Musical Instruments and Audio Manufacturers, Brazil (ANAFIMA), the Japan Electronics Show Association, the Taiwan Association of Theatre Technology and the Thai Hotels Association will see buyer invitations and delegation organisation in the company’s respective regions. Industry professionals will also be invited to host concurrent forums at the show, bringing market trends and technology updates to the industry.
Judy Cheung, deputy general manager of Messe Frankfurt, Shanghai, expressed excitement toward the 2017 event. ‘It is our great pleasure to celebrate this important occasion with the industry. What makes this show strong is its diversity and quality. Over the past 14 years the show has continued to evolve, and it is now seen as a global stage to link both Chinese and international markets with diverse products and market intelligence.’