SM Cinema gets Vive Audio
PHILIPPINES: The SM Large Screen Cinema has added to its previously reported Christie 6P laser projection system with the manufacturer’s Vive Audio brand of speakers. This makes the cinema, located within the new SM Seaside City Cebu mall, the first in the country to offer Christie’s flagship projection and audio technologies.
The project was handled by Christie partner, Arraystech Digital Systems Inc. The Vive Audio components installed included LA4 and S215 screen channel speakers, LA3S and LA4S speakers for wall surrounds, LA3C and LA4S speakers for ceiling surrounds, as well as S218 subwoofers for low frequency effects channels. The system has been configured to meet Dolby Atmos requirements.
‘The SM Seaside City Cebu is one of our most exciting theatres to date and the selection of Christie 6P laser projection and audio technology ensures that our guests enjoy the finest movie-viewing experience that is unlike any they’ve ever known before,’ said Edgar C. Tejerero, president, SM Lifestyle Entertainment Incorporated. ‘We had attended demonstrations of the CP42LH and Vive Audio at various trade shows and events, and are very impressed by the stunning 3D visuals and exceptional audio quality. We believe that this is the future of digital cinema and are fully committed to deliver the best cinematic experience to our guests. At the same time, we are proud to be the first cinema chain in the Philippines to be fitted with Christie’s cutting-edge technologies.’
‘At Arraystech Digital Systems, we are committed to helping exhibitors bring the magic of digital cinema to communities across the Philippines,’ added Aaron Del Poso, vice president, Arraystech Digital Systems, Inc. ‘Christie’s complete cinema solutions are our top choice for installations because of their unmatched quality and reliability. We are pleased to work with Christie’s technical team to equip SM Cinema’s newest large screen theatre with the latest and most advanced cinema technologies so that the audiences in Cebu can enjoy the best visuals and audio available today.’
‘We are very pleased that SM Cinema has selected Christie for its next-generation cinema projection and audio technologies and I’m confident that this “all Christie” installation at SM Seaside City Cebu will deliver an unmatched cinematic presentation to movie-goers and help make SM Cinema a top destination for entertainment,’ concluded Lin Yu, vice president, Christie Asia Pacific. ‘I would like to thank the team from Arraystech Digital Systems for a job well done, and my heartiest congratulations to SM Cinema on the official opening of its latest cinema.’