WyreStorm names new Middle East distributor
MIDDLE EAST: MultiVision has taken over distribution for WyreStorm products in the UAE, Saudi Arabia, Qatar, Kuwait, Jordan and Oman. The deal sees the technical, trading and project engineering company become an authorised WyreStorm distribution partner.
‘For any manufacturer to succeed, it is vital that their distributor has the right mix of local market knowledge and rapport,’ said WyreStorm regional sales manager for the Middle East, Talha Abdul Wadood. ‘They must possess an excellent understanding of both product and technology, as well as a strong sales drive and marketing approach to forge opportunities and generate continued business. These are the qualities we saw in MultiVision that drove us to partner with them for the Middle East market.’
Described as experts in command and control, project management, design engineering and technology integration, MultiVision provides solutions across all residential and commercial pro A/V markets from its offices in Dubai, Jordan and London.
‘We are very pleased with our appointment to represent WyreStorm within the Middle Eastern market as their current high quality offerings within the education, pro A/V, and domestic 4K sectors complement our multidisciplinary focus in the region very well,’ said MultiVision’s managing director, Basil Abdel Hadi. ‘It is also a pleasure to be working with a forward thinking manufacturer that has invested in networked video distribution solutions driving the sector forward with its latest platform, NetworkHD. We are planning to provide comprehensive training to the region so as to prepare our dealers for the lucrative opportunities coming through from the Qatar World Cup, Expo 2020 Dubai, and the myriad substantive developments being worked on within Saudi Arabia and the region. WyreStorm brings a wealth of experience to sophisticated projects and we believe that their robust product coupled with our technical support provides an ideal solution for our dynamically developing market.’