Budee to represent Nugen
Published: ASIA
CHINA: Beijing Pacific Budee Technology Development Company has become the exclusive distributor for Nugen Audio’s complete family of loudness and upmix solutions throughout Greater China. The deal is part of the manufacturer’s plan to invest in the rapidly evolving Chinese broadcast marketplace.
‘For more than 10 years, Budee has served the media industry in China by representing the top brands in audio production, post-production, and broadcast technologies,’ said Jon Schorah, founder and creative director, Nugen Audio. ‘The company is renowned for its commitment to high-quality customer support, its reputation as a world-class technology provider, and its deep understanding of the complex dynamics driving the Chinese broadcasting landscape. As Chinese broadcasters place growing emphasis on audio quality and loudness solutions, Budee is the ideal partner to help us build our market presence in this exciting and dynamic region.’
‘We are very honoured to be chosen to bring Nugen Audio solutions to the Chinese market,’ added Cheng Zhongjun, vice president and head of Budee's Technical Division. ‘Nugen Audio’s solutions are well-known for helping customers deliver high-quality, compliant audio while saving time, reducing costs, and preserving the creative process. We're confident that the Nugen Audio brand will be very well-received by Chinese broadcasters and studio customers.’