Kramer Electronics and Calibre UK join forces
Published: ASIA
ISRAEL: Jerusalem-based Kramer Electronics Ltd and Calibre UK have introduced a global joint sales, supply, development and business co-operation agreement. The two companies have also agreed to work together to accelerate Calibre’s future product developments and have made plans to roll out a comprehensive range of premium video processing, routing and control products.
Calibre’s key models for the pro A/V and broadcast industries are to be incorporated into Kramer’s product line-up later this year. This strengthens Kramer’s range by adding a new line of scalers including low-latency processing, warping, geometry correction and edge-blending with models for fixed installation and rental and staging, as well as models targeted at LED videowalls and television broadcast studios.
To support customers and the implementation of new product introductions, Kramer Electronics will supply dedicated resources to support and market these new models throughout Kramer Electronics’ worldwide network of more than 20 regional offices.
‘Having just passed our 25-year anniversary at Calibre, this cooperation with Kramer marks an exciting start to our next quarter century,’ said Tim Brooksbank, chairman at Calibre. ‘We will continue independently with our OEM and own-label business activities, but with Calibre-branded products being progressively merged into the Kramer range. This opens up access to a far wider market for our products and helps Kramer strengthen its presence in its premium markets. I’m really enthusiastic about being able to work so closely with the people at Kramer. Our planned future product developments are particularly interesting and will greatly expand both companies’ capabilities and market.’
‘This strategic co-operation with Calibre is of great benefit to both companies and to our customers alike,’ added Dr Joseph Kramer, founder, president and chairman of Kramer Electronics. ‘Kramer and Calibre together offer market-leading technologies with outstanding performance and customer support from a truly international, professional A/V organisation. Together we will move forwards developing a comprehensive range of powerful premium video processing and control products for the live events, rental, staging and fixed install markets with a focus on class-leading visual and functional performance. There are exciting times ahead.’