Meyer Sound elects principal Korean distributor
Published: ASIA
KOREA: Seoul-based distribution company Ingang Audio has been appointed to represent Meyer Sound for the majority of vertical markets in South Korea. The manufacturer will also retain its prior relationship with Kinoton Korea, which oversees the distribution of Meyer Sound products for two vertical markets – cinema and baseball stadiums – while Ingang Audio manages all others.
‘Several key people at Ingang Audio have experience working with Meyer Sound through prior association with a former distributor,’ explained Brian Chow, Meyer Sound sales manager for Japan and Korea. ‘They know our technologies and how Meyer Sound can serve their customer base. This experience, combined with the more dynamic structure of Ingang Audio, will make for a smooth transition and for rapid growth.’
Ingang Audio will work to build a stronger dealer network for Meyer Sound in the country. ‘Meyer Sound products are well known in the Korean market for their quality and durability,’ said Ingang Audio owner Steve Kim. ‘We will build on this reputation with more promotional activities, expanding our dealer network and strengthening relationships with existing dealers, consultants and end users.’