Imagine to upgrade JMC playout
Published: MEA

JORDAN: Imagine Communications has won the contract for the HD upgrade at Jordan Media City’s (JMC) playout facility in Amman. The first phase of the expansion will allow the region’s first private media city to add six new ART HD channels to support its growing roster of international clients.
The upgrade will centre on the manufacturer’s Nexio family. The Nexio Amp will provide HD-SDI ingest, preview and playout. While the Nexio Farad provides centralised online storage and shared access for on-SAN editing for Apple Final Cut Pro. Along with the new storage network, Imagine is supplying its Platinum VX digital video router, as well as its monitoring, conversion, synchronisation and test and measurement solutions. The JMC system will also incorporate the Nexio IconLogo high-definition channel branding system.
‘As our business grows, we are looking to provide the highest quality services to our clients while simplifying our workflows to remain operationally efficient,’ said Faris Abdullah, CTO at JMC. ‘We have worked with Imagine Communications for more than 10 years, and we know the company has reliable products and excellent support in the region. They will deliver what they promise, and will ensure we get on air on schedule.’
‘Over the course of our longstanding relationship we have seen JMC grow into a world-class facility, now ranked in the top 20 globally,’ added Paul Wallis, sales director for the Middle East and Africa at Imagine Communications. ‘We are proud to be playing a critical role in the next phase of JMC’s continued maturation. Crucial to the success of this latest installation is the continued investment by Imagine Communications in a strong design and support group on the ground in the Middle East, which understands the real issues of the customer and can react quickly.’