Netia strengthens MEA presence with appointments
Published: MEA
MEA: Seeking to ‘further develop its significant presence in the Middle East and Africa’, Netia has announced two key appointments for sales and business development into the region. Adel Hamla has been named sales manager for MEA, taking responsibility for supervising the company’s MEA client portfolio, lead development and general sales activities. Joining him is Abderrahmane Bessaih, who will oversee business development throughout the Middle East and Africa.
Mr Hamla arrived at the Orange group in 2009, initially as a sales representative specialising in IP and integration. He later became a sales engineer focusing on communication solutions. He also won the Orange Business Performance Challenge Award for five consecutive years. Mr Bessaih is a broadcast industry veteran whose early career included positions in international operations at Netia. More recently, he was the founder and managing director of BroadcastVision, while he has also held key MEA business development roles at Newtec and Level 3 Communications.
‘Adel and Abderrahmane are both very familiar with Netia solutions and the markets we serve in the Middle East and Africa,’ commented Jérémie Mekaelian, head of international sales at Netia. ‘Adel excelled in both sales and technical roles with the Orange group, and Abderrahmane has a wealth of experience that includes shaping the early growth of Netia’s international business. Working together, they will be tremendous assets to the company and our growing customer base across the MEA region.’