Vicoustic announces MENA partnership with 21dB
Published: MEA
MENA: Portuguese acoustic solutions manufacturer, Vicoustic, is expanding its presence in the MENA region by announcing a collaboration strategy with acoustic specialists 21dB. 21dB will act as acoustical consultants and support Vicoustic through a dedicated sales, marketing and support team. As part of the agreement, the Beirut and Dubai-based acoustic consultancy firm will both introduce the Vicoustic brand to the various market sectors in the region and offer project support.
‘We see this as a great opportunity for both Vicoustic and 21dB,’ said 21dB principal, Fouad Bechwati. ‘This is a big market which is becoming more receptive to quality acoustic solutions.’
Following this announcement, the manufacturer has also unveiled a new product range designed by 21dB which it hopes will prove popular in the Middle East. 21dB has custom designed a line of acoustic panels which have been inspired by Islamic geometry. The panels can be installed to form large seamless coverings which Vicoustic and 21dB hope will be attractive to a variety of applications in the region and beyond.