Baldwin Boxall undergoes image change
Published: WORLD
WORLD: A new company logo, modernised exhibition stand, refreshed look and fully responsive website have been launched by Baldwin Boxall as it updates its image and evolves its brand. The new company logo is described as having an ‘updated look, whilst keeping its traditional, and highly recognisable, blue triangle’.
The website redesign has seen the addition of a project profile area, a news section, customer log-in area and staff news blog. The manufacturer also insisted that no content from the old website be lost, to ensure that it is kept as informative as possible.
With over 100 pages of content and 200 downloadable items, the website is described as easy to navigate, with interesting content and a new-look downloads area allowing users to search for a specific item. The site features informative items, including presentations and ‘how to’ videos alongside product leaflets and instruction manuals.
‘The new website is one that we plan to add to frequently,’ said marketing director, Nick Baldwin. ‘Because of this, we are keen to hear from you – whether a customer, end user, engineer, consultant, or other interested party – if there is content we could add which will be useful to you or your colleagues.’
As for the ‘Plug and Socket’ - Baldwin Boxall’s ever-popular exhibition stand with the look of a tradition British pub - the company has retired the stand and is set to debut a new one at this year’s Firex. ‘We have taken a good deal of time to ensure that we get this right and really like our new look. The new stand will look stunning and we will have a lot to tell you if you are able to visit us at Firex this year.’ Mr Baldwin continued. ‘Please remember that you will not be looking for the oak barrels though!’