Blackmagic Design acquires EchoLab

‘I have been using live production switchers since I was in school where we covered local theater, sports, racing and bands. I think it’s the most exciting way to do production because it’s all live and thousands of people are watching what you are doing!’ said Grant Petty, CEO of Blackmagic Design. ‘Production switchers need to be powerful while also being familiar and easy to operate. I think the Atem switchers from EchoLab are the most exciting switchers I have ever seen, and it’s incredibly exciting to add these products and intellectual property to the Blackmagic Design family.

‘The Atem switcher is a fantastic creative tool, and it includes powerful features not found in any other product. Since the acquisition, we have already dramatically expanded the engineering team working on Atem. This fresh engineering team, which is a combination of new as well as experienced EchoLab staff, will allow us to move faster in adding new features to the Atem product.’

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