Grass Valley at Jordan Media City
JORDAN: Jordan Media City (JMC) recently upgraded the equipment in its studios, having signed a new tenancy contract with a local television channel. JMC turned to Grass Valley as it required systems that would not only bring the facility up-to-date, but would also serve the broadcaster moving in for several years.
‘We knew that in order to create the best environment for the channel, and future tenants, we had to embrace new solutions and technology but in a smart way with innovations that will stand the test of time,’ said Faris Abdullah, chief technology officer at JMC. ‘Grass Valley proved themselves a market leader in technology while also showing the ability to seamlessly integrate their complete solution. Lasting innovation and efficiency are the qualities that we were looking for in a partner for this project.’
Broadcast & Studio Solutions assisted Grass Valley with the installation, which comprised LDX 80 Series cameras, two-M/E and three-M/E Karrera K-Frame switchers, an NVision 8144 router and Kaleido multiviewers. ‘After an extensive, competitive technical evaluation, JMC chose Grass Valley,’ recalled Hany Bartella, managing director, Middle East, Grass Valley. ‘We know that adopting any new technology or product comes with trepidation, but we’re thrilled JMC recognised the value of our experience and customer-first culture.’