HPE becomes Imagine reseller in new strategic partnership
WORLD: A new strategic relationship has been formed between Imagine Communications and Hewlett Packard Enterprise (HPE) that lays the framework for the IT giant becoming a reseller of Imagine’s entire product portfolio, virtually worldwide. The new alliance – reported by the two companies to be unprecedented in this industry in scale and reach, will focus on the modernisation of broadcast, distribution and new media facilities and will utilise HPE’s Communications & Media Solution (CMS) organisation.
‘Two of the most influential technology innovators in their respective industries are teaming up to provide service providers, TV networks, broadcasters, new media and enterprise companies with exactly what they need to meet today’s, as well as tomorrow’s, challenges,’ said Charlie Vogt, CEO of Imagine Communications. ‘By combining Imagine Communications’ market-leading video portfolio with Hewlett Packard Enterprise’s market-leading storage, computing and networking technology, the two companies are helping to accelerate the transition to IP-based, software-defined virtualised facilities that are the future of the media and entertainment industry.’
‘Media companies and service providers recognise the urgency to modernise operations to meet the needs of a new generation of video consumers and withstand competitive challenges resulting from disruption to traditional supply chains and business models,’ said Antonio Neri, executive vice president and general manager, enterprise group, HPE. ‘Together, HPE and Imagine Communications intend to bring faster innovation and risk mitigation to customers as they transform from a pre-IP environment to full IP Cloud and from physical to virtualised infrastructures. At the same time, our deep experience allows us to bring communication service providers the most complete end-to-end solutions and services, accelerating time-to-market and monetisation of new multiscreen offerings.’
According to a statement issued by Imagine Communications, ‘A major benefit of the collaboration is that it will provide media companies with a single source for all hardware, software, service and support needs. Products and solutions delivered through the collaboration will be backed by HPE’s world-class support and services operations’.