ISE experiences a growth spurt ahead of 2017 edition

Published: WORLD

ISE experiences a growth spurt ahead of 2017 edition

WORLD: The organiser has confirmed that the 2017 edition of Integrated Systems Europe (ISE) will be the largest yet, with 135 new exhibitors expected at the show. As well as an increase in the number of companies exhibiting, attendees will also notice an expanded floorplan and additional halls.

‘With the expansion of the show I am delighted that we are able take the attendee and exhibitor experience to the next level for our 2017 event,’ enthused Mike Blackman, managing director of Integrated Systems Events. ‘Making sure that we can feature all of the world’s leading A/V vendors and service providers has always been a priority for us in delivering value for ISE attendees.’

There will be more than 3,000 sq-m of space on the show floor, resulting in an additional hall and pavilion and a new hall numbering layout. The new Hall 9 will be accessible via Halls 8, 10 and 11, while the pavilion will be setup at Congress Square and together with the Europa Foyer and Diamond Lounge will form Hall 14. Meanwhile, the old atrium becomes Hall 4, the former Hall 4 merges into Hall 5, last year’s Hall 9 becomes Hall 11, the previous Hall 11 is now Hall 12, and the old Hall 12 becomes Hall 13.

To cater for the additional traffic expected, 940 car parking spaces will be created. ‘As ISE evolves and grows it’s great news that our venue partner is working with us to take the show forward,’ added Mr Blackman. ‘We will be able to provide more space for exhibitors and create a richer experience for attendees over the four days of the show.’

ISE 2017 takes place at The RAI in Amsterdam from 7th – 10th February.

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